AI-Powered Digital Marketing

What Will You Learn? 

• AI-driven marketing strategies and tools

• Website structure, SEO, GEO, and AEO techniques

• Content planning and AI-powered content generation

• Social media and video marketing using AI

• Paid ads, automation, and targeting

• Analytics, ROI tracking, and predictive insights
   

What’s Included? 

• 6-Month Advanced Training + 3-Month Internship

• AI-focused Practical Projects and Case Studies

• Real-time Ad & Campaign Experience

• Certification Upon Completion

• Resume Building & Mock Interviews

• Career Support & Placement Assistance
   

Semester 1: Foundations & Core Skills 

Month 1: 

• Digital Marketing Fundamentals

• AI Basics & Applications in Marketing

• Funnel Stages & Customer Journey Mapping
   

Month 2: 

• SEO (On-page, Off-page, Technical)

• GEO & Answer Engine Optimization (AEO)

• Schema Markup & Structured Data
   

Month 3: 

• Content Strategy & AI Integration

• AI Tools for Content Planning & Personalization

• SEO-friendly Content Calendars
   

Semester 2: Channels, Campaigns & Analytics 

Month 4: 

• AI in Social Media & Video Marketing

• Platform-specific Strategy & Metrics

• Short-form Content & Community Engagement
   

Month 5: 

• Paid Ads (Search & Social) with AI

• Automation Workflows & Retargeting

• Email Marketing Strategy
   

Month 6: 

• Marketing Analytics & Dashboards

• Predictive Insights & ROI Measurement

• Final Project + Career Readiness (Mock Interviews, Resume)